NBA Christmas Success

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NBA Christmas Success

NBA Christmas Success


The NBA delivered its most-watched Christmas Day in five years, with viewership up 84% vs. last year across ABC, ESPN, ESPN2, Disney+ and ESPN+. The NBA on Christmas Day averaged 5.25 million viewers per game in the U.S.

The matchup between the Lakers & Warriors – the most-watched NBA regular season and Christmas Day game in five years – averaged 7.76 million viewers and peaked with 8.32 million viewers.
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